Unosquare is a bi-national corporation providing software development, testing, and support for a set of highly valued customers. We serve North American clients from offices in Oregon and our Nearshore delivery center in Guadalajara, Mexico.

Thursday, June 23, 2011

The Definition of Nearshore

(Excerpted from the book, Nearshoring to Latin America - An Executive Guide
There is enough x-sourcing and x-shoring terminology floating around to build a paper ark big enough to hold the high dollar consultants who invent the terms.  So, to establish a common ground, we need to apply a reasonable definition to the term nearshoring - one which can better frame the rest of this discussion. 
We all agree nearshoring should be just that… near.  It should be reasonably close to your primary base of operation, but not within your national boundary.  The suffix used, shore, clearly indicates another country is involved, although a body of water might not be crossed.  A broader view, at least for U.S. customers, asserts that nearshoring is the provision of professional services from places like Canada, Mexico, Costa Rica, and other North and Central American locations.  Aside from the Asia-Pacific regions, the Latin American geographies are the number one area for new IT services expansion for the Global 2000.  These locations are within a few hours of major U.S. hub airport and fall within U.S. time zones. 
South American locations are also within U.S. time zones and therefore argue hard for a nearshore designation, but they are not as easily reached within a few hours.   Remember the default requirement of being “near”?   
I have a different approach to the debate. Here is how I chose to answer the question of what is and is not defined as nearshore; a nearshore location should provide its customers with the ability to fly in for a delivery team meeting and return home within a day or two without inflicting jetlag or more than one connecting flight on your travelling executive. Put another way, if I have to take three flights each way or stay longer than three days to get anything done… it’s not nearshore.
That’s just my opinion.

Friday, May 13, 2011

Global Delivery Report Features Unosquare

Well, I'm not sure we qualify as a "scrappy startup" anymore... but this article is flattering nontheless. Mentioned in the same story with Dell and the leading edge video game developers is also a plus.  The writer of this story did get the DNA of Guadalajara correct.  It is a city passionate about business and technology and full of new ideas and startups.

At 40+ employees we're getting beyond the startup phase now... but I hope we never lose the entrepreneurial fire that got us all started in this business.  I'd like to have that zeal when we have 400 people.

Saludos!

Wednesday, May 4, 2011

Unosquare Publishes New Book on Nearshoring

The first book ever written and published on the topic of Nearshoring to Latin America is available now on Amazon.com.  Nearshoring to Latin America.  The book was written by Unosquare CEO Mike Barrett along with contributions and feedback from industry thought leaders. 
Chapters include:
  • Who are the Players?
  • Price Comparisons
  • Your Biggest Mistakes in Nearshoring
  • What are the Risks?
Most industry analysts play it too safe and most company white papers are too self serving. This book is different.  Plus, your direct feedback on the book can end up in future editions.  Enjoy!

What readers say about the book

"Mike brings to light all of the issues we need to discuss about Nearshoring with an emphasis on the truth, not the hype. A quick read that demonstrates the amazing advantages of Nearshore as well as discussing where countries like Mexico can continue to improve."
-- Dawn Evans, CEO, Sourcing Interest Group

"The practice of Nearshore outsourcing has matured rapidly in the last few years, but there is still a strong need for reasoned, well-balanced analysis of this fast-evolving marketplace. This book succeeds in summarizing the Nearshore ‘opportunity’ by identifying not just where the value is in this market, but also where to go find it."
-- Kirk Laughlin, Founder, Nearshore Americas

"Mike Barrett’s book on “Nearshoring” was both an informative and enjoyable read. In this time of increased global competitiveness in a slowly recovering economy an executive team must examine every conceivable way to manage cost out of their business without sacrificing time to market objectives around new product development."
-- Mark Reed, President, High Ground Partners, LLC

Tuesday, March 8, 2011

The New Office Rocks!

We finally got moved into our new digs and we all "love it".  We are just down the street from the old office but still across the street from the MacStore, Applebees, and most important... Starbucks.  





As always, clients and prospects and partners are always welcome to visit.  We hope to see you in sunny Guadalajara soon!

Saturday, February 5, 2011

Unosquare Page on Facebook

Unosquare has setup a facebook page for those wanting to see a little more behind the scenes.  As you can imagine, we've posted photos and videos and general news items. Feel free to join the discussion here

Friday, January 28, 2011

Unosquare gets mentioned in Nearshore Americas

Unosquare and our CEO, Mike Barrett, found their way into another positive story about the Guadalajara region.  The story ran in Nearshore America's, the premier source for all things IT and outsourcing in the Americas.  Essentially, the article claims the labor pool is solid and the violence that gets so much attention lately is not a factor in the state of Jalisco.  We would agree.  The story also hilights the education system and how companies and government agencies collaborate with engineering schools to keep the labor pool relevant to the IT industry needs.

Friday, November 5, 2010

Unosquare Featured as One of the Top 6 Red Hot Startups of 2010

Nearshore Americas, an independent e-zine, rates unosquare as one of the top 6 red hot IT startups in Latin America. They looked for companies that have compelling features in the areas of global sourcing, software design, IT innovation, e-commerce or mobile/web applications and services. Their selection team chose startups that have a value proposition not just in benefits for their clients, but in forward-looking business ideas with true commercial promise.

Read the full article here

About Unosquare

My photo
Portland, OR, United States
Unosquare provides US based IT consulting and Mexico based software development and testing.